7 guides
Decision guides
Answer a few questions and get a plain-English recommendation — no numbers required. Which pricing model fits your business? Should you hire or outsource? Bootstrap or raise?
Hiring
Hiring, contracting, and workforce classification decision guides.
- Employee vs contractor — what's the misclassification risk? Answer three questions about how integrated the role is, exclusivity, and duration to get a misclassification risk rating with jurisdiction-specific flags.
- Should I hire or outsource? Enter the role details, hours needed, and rates to get a 12-month cost comparison between a full-time hire and a contractor — with a plain-English verdict.
Pricing
Pricing model and pricing strategy decision guides for online businesses.
- Should I offer annual pricing? Answer two questions about your cash flow and goals, enter three numbers, and get a verdict on whether annual plans make sense — with the key metrics to back it up.
- Which pricing model should I use? Answer four questions about your product, customers, and go-to-market to get a clear pricing model recommendation — flat-rate, per-seat, usage-based, freemium, or commission.
Selling channels
Marketplace vs owned-storefront decision guides for online sellers.
- Should I sell on Amazon or my own site? Enter your price, cost, monthly volume, and estimated ad/SEO cost per sale to see which channel nets more profit after every fee — with the exact acquisition cost where the answer flips.
- Should I sell on Etsy or my own site? Answer three questions about your product and priorities, then enter your price to see Etsy's built-in fees stacked against your own site — and get a verdict on which channel fits your goals.
- Should I use Shopify or WooCommerce? Answer three questions about your technical comfort, existing site, and checkout needs, then enter your budget to get a recommendation with an estimated monthly cost under each stack.